Peter Heredia has had an extremely successful career holding various commercial positions over a 28 year period within a variety of industries. A lifetime sales professional, working across the globe, he has been a UAE resident now for more than 19 years. More recently, he has been a key executive with MaxSale Solutions; a Dubai based Sales Improvement Organisation.
Peter has spent 15 years managing Sales People, and prides himself on knowing how to ensure that every Sales Person is successful. He is aware of the everyday ‘ups and downs’ of a Sales Manager’s role, and understands that the only way for them to ensure sustainable improvement is to become a coach for their staff. He understands that “Things are different in Emerging Markets” but that the principles needed to drive growth and professionalism from a Sales Organisation will always be the same.
Peter is a regularly published author of Sales Improvement articles and is currently penning his fourth Sales Improvement Book on Professional Selling. He was also the “Sales Expert” on Dubai TV’s the Entrepreneur reality show, where he coached the entrants on how to improve their sales plans.
An enthusiastic educator, Peter regularly provides support to educational programmes in the Region such as MBA coaching on Leadership and Sales Planning. He is an in demand speaker at corporate leadership sessions, providing fun, interactive sessions that get management teams focused on how to drive their revenue performance.
Peter is a charismatic facilitator for Sales Improvement Workshops and Training. He always gets the most from every attendee by naturally involving all participants, keeping everything relevant and sharing his and their experiences to ensure maximum learning in every situation. In addition, Peter has developed ‘easy to use’ and highly effective Sales Automation, built training programs and workshops around his customer’s requirements to meet and exceed their desired outcomes, and has written and delivered Sales Improvement Programs to the Small to Medium businesses across a range of industries within Emerging Markets.
Peter is the author of the following books: –
Mrs. Saritha Iyer is an Associate Professor at Department of Business Administration, Ettumanoorappan College, Ettumanoor (20 years of service).She holds two Post graduate Degrees (in Management Science & in Business Administration).She is an Academic Intelligentsia member at ‘VIAS’ Civil Service Academy.She is also an advisory committee member at Poornodaya Vidyanikethan – A school run by Kondody Group.
She is an orator & had delivered more than 500 speeches in different topics.She has conducted motivational training classes and value classes for Principals, Parents, Teachers, Medical students etc.She has been presented at programmes in Malayalam TV channels.She is a columnist in magazines.She is a former State co-ordinator at Sri Sathya Sai Vidya Vahini Project & a former district co-ordinator at Education in Human Values (EHV) programmes, Sri Sathya Sai Seva Organisation.She has organised more than 1000 value oriented programmes so far.
Karunakaran Hari (Karan) is an oil and gas professional with over 3 decades of oil and gas experience both in India and abroad.
Karan is an associate with a group in Nashik(E&G Innovative) as a leadership trainer and board mentor since 2017. The group empowers and enables entrepreneurs with a vision to reinstate India the entrepreneur capital of the world.
He is one of the 4 trustees of Miracle Charitable Society, an NGO that runs a school for over 120 slum children in Faridabad.
Karan is a Director in Planeteers Nature Solutions Private Limited (PNSPL) where a team of young and experienced group of professionals have gotten together with a common objective to produce, promote and sell environment friendly products and services. He is also one of the Directors in Sunglobal Agro India (SAI) a start up that produces eco friendly agricultural vermicompost in rural Maharashtra.
Karan has also been a voluntary programme leader with Landmark Worldwide for 15 years, contributing and making a differences in the lives of communities both in India and in Oz.